Kaynuna is a distinctive beach club and boutique hotel on the Yanbu Waterfront, Saudi Arabia’s West Coast, developed by Baheej. Working from Kaynuna’s brand guidelines, I created a full suite of guest touchpoints and hotel assets—menus, uniforms, towels, cushions, keycards, toiletries, and room materials. My role also included photography direction, social media content design, in-house team management, and developing the official Arabic logo. Every detail was crafted to reflect Kaynuna’s unique identity, celebrating Yanbu’s Red Sea heritage and delivering a seamless guest experience from arrival to sunset.
Client
Kaynuna
Year
2025
Service
Brand Development
Deliverables
Branded guest amenities, signature menus, staff uniforms, digital assets, art direction, and Arabic logo creation